Going Green and Niching – How Product Managers Surviving a Downturn
Economic downturns don’t last forever, but boy-oh-boy do they hurt while they are happening! I’m not sure about your products, but my the customer that I’ve been consulting with are all scrambling to find ways to make their products easier for their customers to buy. Would you be interested in some tips on how to go about doing this?
The Power Of Green
We all know that all other things being equal, most customers will choose an environmentally friendly product (”green product”) over others. Product managers are currently looking for ways to make their products more green in order to boost sales during tough economic times. Read the rest of this entry »
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The 6th Product Manager Sense – I See Dead Products
Does the recession have you down? How’s your product doing – nobody buying, nobody interested? Cheer up – it turns out that this is actually the best time to be a product manager. Recessions are some of the best times for product managers to create new products that shake up the market and make your existing customers want you even more. The secret is to realize that what you have to do is to challenge convention…
What Does A Product Manager Need To Do To Survive A Recession?
Tags: branding, internet, management, marketing, new product, new products, product, product manager, product managers, product marketing, products, salesRelated posts
Performance Management – Increase Productivity and Decrease Turnover
It goes without saying that employees are the core of any company. The most successful companies are those with the best employees and the best employees are those who are able to function to their maximum potential. According to statistics, most companies utilize barely twenty percent of their employees’ potential. Performance management is critical in enabling managers to not just motivate employees and maximize efficiency, but also to deal with poor performance issues.
How Performance Management can Increase Productivity …
Managers who want to increase motivational levels in employees need to use effective performance management techniques. They need to take into consideration that different human beings have different motivational factors. While monetary incentives may influence certain people to give their best, other employees may crave recognition. Studies show that formal recognition is the single biggest motivator for most people. People love being recognized in front of other people – colleagues, family, and friends. This simple recognition translates directly to enhanced productivity. (Think Queen of England and her annual Honors List.) Read the rest of this entry »